Ts'ebetso ea leseli la thepa: Tokiso ea leano la Ford
Khahlanong le semelo sa liphetoho tse kholo indastering ea likoloi ea lefats'e, liphetoho tsa khoebo ea Ford Motor 'marakeng oa China li hohetse tlhokomelo e atileng. Ka keketseho e potlakileng ealikoloi tse ncha tsa matla, baetsi ba likoloi ba setso ba potlakisitse phetoho ea bona,le Ford ha ho mokhelo. Lilemong tsa morao tjena, thekiso ea Ford 'marakeng oa Chaena e ntse e tsoela pele ho theoha, haholo-holo likhoebo tsa eona tse kopanetsoeng Jiangling Ford le Changan Ford ha lia sebetsa hantle. E le ho sebetsana le phephetso ena, Ford e ile ea qala ho hlahloba mohlala oa ts'ebetso ea thepa e bobebe, e fokotsa ho itšetleha ka likoloi tsa khale tsa mafura le ho tsepamisa maikutlo ho nts'etsopele le thekiso ea likoloi tse ncha tsa matla.
Phetoho ea leano la Ford 'marakeng oa Chaena ha e bonahale feela ka sebopeho sa sehlahisoa, empa hape le ho kopanngoa ha liteishene tsa thekiso. Le hoja menyenyetsi ea ho kopana ha Jiangling Ford le Changan Ford e hanetsoe ke mekha e mengata, ketsahalo ena e bontša tlhoko e potlakileng ea Ford ea ho kopanya khoebo ea eona Chaena. Mei Songlin, mohlahlobi e moholo oa likoloi, o bontšitse hore ho kopanya liteishene tsa mabenkele ho ka ntlafatsa ts'ebetso ea ts'ebetso, ho holisa mabenkele, 'me kahoo ho matlafatsa tlholisano ea li-terminal. Leha ho le joalo, bothata ba ho kopanya bo holim'a mokhoa oa ho hokahanya lithahasello tsa mekhatlo e fapaneng e kopanetsoeng, e tla ba phephetso ea bohlokoa bakeng sa Ford nakong e tlang.
Ts'ebetso ea 'maraka ea likoloi tse ncha tsa matla
Leha thekiso ea Ford ka kakaretso 'marakeng oa China e se ntle, ts'ebetso ea likoloi tsa eona tse ncha tsa matla e lokela ho ela hloko. SUV ea motlakase ea Ford, Ford Electric, e qalileng ka 2021, e kile ea lebelloa haholo, empa thekiso ea eona e ile ea hloleha ho fihlela litebello. Ka 2024, thekiso ea motlakase ea Ford e ne e le likarolo tse 999 feela, 'me likhoeling tse' nè tsa pele tsa 2025, thekiso e ne e le likarolo tse 30 feela. Ketsahalo ena e bontša hore tlholisano ea Ford lebaleng la likoloi tse ncha tsa motlakase e ntse e hloka ho ntlafatsoa.
Ho fapana le hoo, Changan Ford e sebelitse hantle haholo 'marakeng oa sedan le oa SUV. Leha thekiso ea Changan Ford le eona e ntse e theoha, likoloi tsa eona tse kholo tsa mafura li ntse li na le sebaka 'marakeng. Ka keketseho e tsoelang pele ea sekhahla sa ho kenella ha likoloi tse ncha tsa matla, Changan Ford e hloka ho potlakisa ntlafatso ea lihlahisoa ho ikamahanya le liphetoho tse hlokahalang 'marakeng.
Tlholisanong ea likoloi tse ncha tsa matla, Ford e tobane le khatello e matla ho tsoa ho mefuta e ikemetseng ea lapeng. Lihlahisoa tsa malapeng tse kang Great Wall le BYD li se li nkile karolo ea 'maraka kapele ka melemo ea tsona ea thekenoloji le tsebo ea 'maraka. Haeba Ford e batla ho khutla tšimong ena, e tlameha ho eketsa matsete a eona ho lipatlisiso le nts'etsopele ea likoloi tse ncha tsa matla le ho ntlafatsa tlholisano ea lihlahisoa tsa eona.
Export bokgoni ba khoebo le mathata
Leha thekiso ea Ford 'marakeng oa China e tobane le mathata, khoebo ea eona ea kantle ho naha e bonts'itse kholo e matla. Lintlha li bonts'a hore Ford China e rometse likoloi tse ka bang 170,000 ka 2024, keketseho e fetang 60% selemo le selemo. Katleho ena ha ea tlisa phaello e ngata ho Ford feela, empa hape e fane ka tšehetso bakeng sa moralo oa eona 'marakeng oa lefatše.
Khoebo ea kantle ho naha ea Ford China e shebane haholo le likoloi tsa mafura le likoloi tsa motlakase. Jim Farley o itse sebokeng sa meputso: "Ho romela likoloi tsa mafura le likoloi tsa motlakase ho tsoa Chaena ho na le chelete e ngata." Leano lena le thusa Ford ho boloka tšebeliso ea matla a feme ha e ntse e fokotsa khatello ea ho theoha ha thekiso 'marakeng oa Chaena. Leha ho le joalo, khoebo ea Ford ea kantle ho naha le eona e tobane le mathata a ntoa ea litefiso, haholo mefuta e romelloang Amerika Leboea e tla ameha.
Nakong e tlang, Ford e kanna ea tsoela pele ho sebelisa China joalo ka setsi sa kantle ho naha ho hlahisa likoloi le ho li romella libakeng tse ling. Leano lena le ke ke la thusa feela ho boloka tšebeliso ea matla a polante, empa hape le tla fana ka menyetla e mecha bakeng sa Ford ho qothisana lehlokoa le 'maraka oa lefatše. Leha ho le joalo, sebopeho sa Ford lebaleng la likoloi tse ncha tsa motlakase se ntse se hloka ho potlakisoa ho sebetsana le tlholisano e ntseng e eketseha ea mebaraka.
Nakong ea nts'etsopele e potlakileng ea likoloi tse ncha tsa matla, phetoho ea Ford 'marakeng oa Chaena e tletse mathata le menyetla. Ka ts'ebetso ea mabone a thepa, liteishene tse kopaneng tsa thekiso le katoloso e sebetsang ea khoebo ea kantle ho naha, Ford e lebelletsoe ho fumana sebaka tlholisanong ea 'maraka e tlang. Leha ho le joalo, ha Ford e tobane le khatello e matla e tsoang ho mefuta e ikemetseng ea lehae, e tlameha ho eketsa matsete lipatlisisong le nts'etsopele ea likoloi tse ncha tsa motlakase le ho matlafatsa tlholisano ea lihlahisoa ho fihlela nts'etsopele ea moshoelella. Ke feela ka boqapi bo tsoelang pele le tokiso moo Ford e ka hlahisang menyetla e mecha ea kholo 'marakeng oa China.
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Mohala / WhatsApp:+8613299020000
Nako ea poso: Jul-02-2025